Domino's Pizza Changing Recipe

Domino's has announced it's changing its basic pizza recipe.

The company will soon begin using a new crust with added butter, garlic and parsley, new shredded mozzarella and provolone cheese and a new, sweeter sauce flavored with red pepper.

The new pies will be in stores by December 27th.

The move comes as the pizza delivery business as a whole suffers through a serious downturn, and it will be just in time for the biggest pizza delivery day of the year, Super Bowl Sunday.

And here's an extra fact; a 2009 survey by research firm Brand Keys found Domino's ranked tied-for-last in consumer taste preferences.


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