NC Sourwood Honey Labeling Rules In Effect To Protect Authenticity

RALEIGH, N.C. (AP) -- North Carolina agriculture officials hope to ensure that honey is labeled correctly with new rules for selling the product at five farmers markets.

The Department of Agriculture and Consumer Services now has rules for selling honey labeled as sourwood or North Carolina. The rules apply to beekeepers and vendors at farmers markets in Asheville, Raleigh, Greensboro, Lumberton and Charlotte.

Vendors must keep records detailing information such as when and where the honey was produced and packaged.

Market managers will work with the N.C. State Beekeepers Association to investigate complaints.

The former president of the N.C. State Beekeepers Association told the Asheville Citizen-Times that sourwood honey can sell for about $12 to $15 a pound, compared to about $4 a pound for other types.

The rules went into effect June 1.

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