Soft Drinks Fizzing Out In Cafeterias

The initiative began in 2004, and since, then shipments of full-calorie drinks are down 95 percent. Calories shipped are down 88 percent.

Now fruit juice, low-fat milk and bottled water are provided to elementary and middle schools. High school students have the same drink options, as well as diet sodas, sports drinks, flavored water and tea.

Former President Bill Clinton is involved in the project through his foundation. He says a benefit of the program is schools haven't experienced long-term revenue loss.

The goal is to curb the childhood obesity epidemic, although the report was not able to determine if the students actually consumed fewer calories.

The initiative is the work of the American Beverage Association, the American Heart Association, and the William J. Clinton Foundation.


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