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Colleges Checking Facebook During Recruiting Process

With so much of our information online you never know who is watching you in cyber space. A new study about social networking could be an eye-opener for many young people applying for college.
The study was done by the college admissions test-prep company Kaplan.
It says 4 out of every 5 college admissions officers say they look up prospective students on Facebook or use other social network sites to check out potential students. Around 82% of college admissions officers said they check Facebook and 56% use twitter and youtube. The director of undergraduate admissions at East Carolina University says the university doesn't follow that route. They say they use Facebook for more of an outreach tool to deal with issues and concerns. He does agree potential employers out there are a different kind of beast.

"I think we've all heard of companies or businesses using the social mediums as a research tool, so my advise to a student or a potential employee in the future is certainly... what you want in the public domain is something that's going to reflect well on your behalf," said
ECU Undergrad Admissions Director Anthony Britt.

Britt says colleagues he spoke to at other admissions offices don't use social media as a tool for determining whether an applicant should be admitted.

Experts say if someone tags you in something you have any doubts about It's probably a good idea to untag yourself.

PREVIOUS STORY (2/28/11)
A new survey shows 82% of college admissions offices use Facebook during the recruiting process.

Kaplan, a test prep company, conducted the survey. The survey included 386 admission officers from the nation's top 500 schools, and 82% said they do use Facebook in the recruiting process.

While positive items on Facebook may help, the flip side is apparent. Inappropriate content could certainly create a negative impression.

College admissions officers are also using YouTube. Of those surveyed, 56% say they use YouTube during the recruiting process.

To learn more about Kaplan's survey, click the related link below.


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