Alliance Mazda Kia

Recently, Alliance Mazda KIA in Rocky Mount, celebrated its 5th Anniversary under its current President and Dealer of Record, Joey Griffin. Joey, who has been in the automobile industry in and around Rocky Mount most of his adult life, has made Alliance Mazda KIA one of the premier dealerships in all of eastern North Carolina.

“Not long after I took control of the dealership, the bottom fell out of the economy and North Carolina was particularly hard hit,” Griffin said. “I gathered a few loyal and hard working employees around me and through diligence, hard work and customer care, we pulled through without letting too much blood and tears. It’s not over yet, but we feel that our formula for success will continue to work for us in a positive manner”.

Griffin went on the explain that his two franchises, KIA and Mazda, have made it easier than some other dealerships have it. Mazda and KIA are both quality products with great warranty programs and get exceptional mileage. “We’ve watched our used car sales closely and try to maintain an inventory of reliable cars and trucks that are affordable to our customers. Additionally, we have maintained a relationship with our banks and lending institutions that practically guarantees financing for everyone”, Griffin concluded.

Alliance Mazda KIA is located at 940 N. Wesleyan Blvd in Rocky Mount. You may search their full inventory of new and used cars at or give them a call at  (252) 937-2222.


275 E. Arlington Blvd. Greenville, NC 27858 252-439-7777
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