Lenovo Targets Rural China With Basic U.S. $199 Personal Computer

Lenovo Group says it will sell a basic personal computer aimed at China's vast but poor rural market and priced as low as $199.

Lenovo's announcement follows rival Dell's bid to boost its presence in China's booming market with the unveiling in March of a low-cost personal computer meant for novice Chinese users.

Beijing-based Lenovo moved its corporate headquarters to Research Triangle Park in 2006. The company acquired IBM's PC division in 2005.

It's expanding abroad but is eager to maintain its dominance in
China, where research firm Gartner says PC sales grew by 23 percent ast quarter.




 
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