Lumberton Man Markets Recumbent Bikes

Rob Redfearn's new bicycle turns some heads. The pedals are ahead of the front wheel. The seat is low and leans backwards.

The Lumberton businessman hopes his funny looking bike will catch on. He and a partner started their own line of the vehicles called Cruzbikes. They've shipped more than 100 at a price of $975 each.

He says the motion is easier on the knees of older riders.

Redfearn says that recumbent bikes account for less than one percent of the U-S bike market. But he says that means there's room for his business to grow.