Beautiful beaches, picturesque mountains, the Inner Banks. Tuesday is North Carolina Tourism Day, a time to celebrate the history and places that help make North Carolina popular with tourists. A lot of those places are right here in the East too. It's the third largest industry in the state and accounts for 14 billion dollars annually. As a matter of fact, North Carolina is the 8th most visited state in the country. Eastern Carolina is rich with history, heritage, culture, and arts, all which help contribute to the tourism dollars in the state. Over 200 thousand people are employed within the tourism industry in our state.