The American Red Cross is asking people to give blood at WITN's Greenville Studio until 1 p.m. Friday.
The Greenville Studio is located at 317 E. Arlington Blvd. Donors should register at Boulevard Bagel.
The process of donating blood takes one hour or less, and there is no cost to donate. The American Red Cross is giving away recyclable grocery bags with the Red Cross logo to presenting donors.
Red Cross officials encourage people to donate blood at the start of holiday weekends because the need for blood usually, unfortunately, increases during periods of heavy travel.