While thousands descended upon the Staples Center in L.A to pay their last respects to Michael Jackson, those unable to get the tickets, resorted to the big screen.
The cinemas in Jacksonville was one of four theaters in the entire state to broadcast the tribute live.
Tickets were free, but actually only a dozen or so fans turned up.
The handful that did had tears in their eyes during much of their ceremony. It was a star studded ceremony filled with songs, tributes, poems and personal accounts.
We caught up with one Jacksonville fan who actually tried to get a ticket to tribute in L.A.
Others we talked to that turned up said they took time out of their day because they loved MJ's music and thought of him as the greatest singer and dancer of all time.