CB Cotton

Jacksonville Newsroom Chief

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NAME: CB Cotton
TITLE: WITN Jacksonville Newsroom Chief
E-MAIL: cb.cotton@witn.com
ALMA MATER: University of North Carolina at Chapel Hill
PREVIOUS STATIONS: Carolina Week/WRAL Intern/ABC 11 Intern/NBC Bay Area Fellow
FAVORITE TV SHOW: ABC's Forever, Chopped and Pretty Little Liars
FAVORITE BAND: Hall & Oates, BeeGees, Stevie Wonder, Abba, Ella Fitzgerald and Louis Armstrong
FAVORITE BOOK: The Alchemist
FAVORITE THING TO DO ON YOUR DAY OFF: Spend time with my family
FUN FACT: I play the guitar and I speak Spanish!
IF YOU WERE STRANDED ON A DESERTED ISLAND AND COULD ONLY TAKE ONE ITEM WITH YOU, WHAT WOULD IT BE?: My father! He would figure out a way for us to get off the island!


CB Cotton has always loved storytelling. While watching the local news with her family, it was then that she realized the impact journalists have on their community.

During CB’s undergraduate career at UNC’s School of Media & Journalism, she was a reporter and anchor for the national award-winning student newscast, Carolina Week. CB also co-created, reported and anchored for UNC’s first morning show - Wake Up, Carolina!

CB also became a national award-winning student journalist during her time at UNC; winning the first place award for the Hearst Television II News category in January 2016. In June 2016, CB was selected to compete at the Hearst National Championship where she placed first in the Television News category!

She is inspired by investigative and feature reporting. CB loves being a Multimedia Media journalist, because shooting, writing and editing her own stories gives her creative control of the stories she gets to tell! At UNC, CB also held the title of MJ-School Ambassador for the School of Media and Journalism.

CB also interned with ABC 11/WTVD’s Investigative team during her senior year, was selected for a fellowship with WRAL and did a mentorship with Senior Investigative reporter, Stephen Stock at NBC Bay Area. CB is also the recipient of the 2014 WTVD Endowment Scholarship, the 2015 Reese News Felt recipient, and the 2016 recipient of the Earl Wynn Creative Broadcasting Award.

As a Jacksonville native, CB couldn’t be more thrilled to returned to her hometown and tell stories of the people she grew up with and loves the most. With a commitment to accurate, fair and objective reporting - she hopes the community will reach out to her!

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